Tugi Tark Partners with The Stakehouse to Deploy AI-Powered Player Support
January 14th, 2026 – Tugi Tark has announced a new partnership with The Stakehouse, a fast-growing online casino known for its distinctive character-driven brand and storytelling approach. Under the partnership, Tugi Tark's iGaming-native AI agent will drive player support operations at The Stakehouse, handling player inquiries while maintaining the casino's distinctive brand voice.
The Stakehouse's platform centers on a fictional host persona, Suave Suarez, and a Miami-inspired aesthetic that differentiates it in a crowded online casino market. The integration of Tugi Tark's AI agents allows the company to scale support operations while preserving the tone and personality that define the brand.
"Tugi Tark's AI agents nailed our Miami swagger and gave us a consistent voice across player interactions, while taking the pressure off our live agents by handling everyday, repeat questions seamlessly," said Spiros Polikandriotis, Creative Director of The Stakehouse.
The AI agents manage high volumes of routine player inquiries, enabling The Stakehouse's human support team to focus on more complex cases. The AI agents are designed to operate across multiple markets, languages, and communication channels.
"The Stakehouse is a perfect example of where iGaming is heading," said Harpo Lilja, CEO of Tugi Tark. "They've built a casino around culture, storytelling, and personality. Our AI agents are designed to adapt to exactly that — learning a brand's voice and applying it consistently at scale, without losing authenticity."
The partnership comes as The Stakehouse expands into new regions and grows its crypto-focused player base. Tugi Tark’s AI-driven support infrastructure is intended to support that growth while maintaining compliance and operational efficiency.
About Tugi Tark
Tugi Tark is a customer service AI platform provider tailored for the iGaming industry. We help iGaming operators scale support, reduce costs, and improve player satisfaction by combining intelligent automation with deep iGaming expertise.
About The Stakehouse
The Stakehouse is a fast-growing online casino built around a character-driven brand experience led by its fictional host, Suave Suarez, serving a crypto-focused player base across multiple markets.
