Tugi Tark Partners with The Stakehouse to Deploy AI-Powered Player Support
The Stakehouse manages player support through Tugi Tark’s customer service AI software, providing a centralized environment for player support operations. The casino continues to use Tugi Tark's AI agents to support player communications while maintaining the distinctive brand voice that defines The Stakehouse experience.
The Stakehouse's platform centers on a fictional host persona, Suave Suarez, and a Miami-inspired aesthetic that differentiates it in a crowded online casino market. Following a recent migration to a new platform in collaboration with INSTASOFT, the casino has further strengthened the operational foundation supporting its player experience. Running support through Tugi Tark’s customer service software allows The Stakehouse to manage player interactions across channels from a centralized environment, while AI agents help scale operations without compromising the tone and personality that define the brand.
"Tugi Tark's AI agents nailed our Miami swagger and gave us a consistent voice across player interactions, while taking the pressure off our live agents by handling everyday, repeat questions seamlessly," said Spiros Polikandriotis, Creative Director of The Stakehouse.
Through the support software, AI agents manage high volumes of routine player inquiries, enabling The Stakehouse's support team to focus on more complex cases. The software supports player communications across multiple markets, languages, and channels through a single operational interface.
"The Stakehouse is a perfect example of where iGaming is heading," said Harpo Lilja, CEO of Tugi Tark. "They've built a casino around culture, storytelling, and personality. Our AI agents are designed to adapt to exactly that, learning a brand's voice and applying it consistently at scale, without losing authenticity."
The partnership comes as The Stakehouse expands into new regions and grows its player base. Tugi Tark’s customer service software, supported by AI-driven automation, is designed to support that growth while maintaining operational efficiency, consistency, and compliance across player interactions.
About Tugi Tark
Tugi Tark is an AI-native customer service software purpose built for the iGaming industry. We help iGaming operators scale support, reduce costs, and improve player satisfaction by combining intelligent automation with over a decade of iGaming support expertise.
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