Powering Better Player
Support for iGaming

TUGI is an AI-powered customer service software tailored for the iGaming industry.It blends smart automation with human expertise to resolve player issues faster, lighten agent workload, and deliver white-glove support across every brand, channel, and language - 24/7.

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Key Features & Benefits

Our tools combine advanced technology with real iGaming experience to meet your business’s unique challenges:

AI Agents
AI Agents provide 24/7, on-brand support in 250+ languages with fast, accurate responses that scale with your operations.
Smart ticket routing
Prioritize and route tickets to the best suited agents using filters such as language, player segment, and waiting time.
Dashboards
Get a clear, high-level view of performance across brands and teams with real-time KPIs that help you optimize operations.
Proactive support
Smart integrations detect payment and bonus issues and trigger the chat widget with a clear explanation and resolution, boosting player retention and deposits.
In-App escalation
Manage escalations end-to-end between first and second line support directly in TUGI. Keep tickets centralized and traceable for faster, compliant resolutions.
AI-Powered Translation
Support a global player base with real-time, AI powered translations in 250+ languages. Agents can reply in their chosen language while players receive responses in theirs.
Multibrand infrastructure
Manage multiple brands from single, unified agent workplace with no limits on inboxes or departments. Built for operators managing high-volume, multi-brand support.
Real-time activity monitoring
Track human and AI agents in real time: from response times, player satisfaction, and more. Monitor coverage, performance, and productivity.

How TUGI is Connecting AI & Human Expertise to Help You Succeed

TUGI is transforming how iGaming operators manage player support. Explore how businesses like yours could elevate their customer service with this innovative software.

Nelli Laulumaa
Customer Service Manager
"Tugi Tark's AI-driven agent is transformational for our customer service. It allows us to handle more inquiries than ever while providing a better experience for players, our team, and clients."
Up to 40%
Reduced Workload
Dashboards
Our event-sourcing architecture captures all player and support interactions in real-time. Get instant visibility across brands, agents, and channels, all in one place.
TUGI Workplace
Handling support cases 24/7, 365 days a year and speaks more than 249 languages.
Onboarding program
Getting started with TUGI is fast and fully supported. From set-up to launch, our dedicated customer success team will ensure a seamless transition.
AI configuration
Configure your AI settings at the brand level with ease. Place your brand guidelines, organization settings, terms and conditions, and ticket history through a user-friendly interface.
Routing rules adaptability
Customize ticket routing to assign incoming tickets based on your priorities: player segment, ticket category, channel, waiting time, and agent workload.
Chat widget customization
TUGI’s chat widget adapts to your brand: add your logo, brand colors, working hours, welcome message and more.

Explore Our Use Cases

Want to see how TUGI can work for your business? Explore our use cases to learn how our features can address various customer support challenges and optimize your operations.

Read Case Studies

Why Choose Tugi Tark?

Proven excellence in customer service

Easy integration with your existing tools

Continuous improvement based on your feedback

Scalable design that grows with your business

Predictable pricing that supports your growth